Claude Code
Anthropic's agentic coding tool. The native home for SKILL.md files — load expert marketing frameworks your AI actually executes, not just reads.
Best for
Best for marketers who want AI that follows structured frameworks, not just answers questions.
Example install command
Find the exact command for any skill on its skill page →
Download Claude Code
Get it at claude.ai/code. It installs like any app — no terminal required for setup.
Open your project folder
In Claude Code, open the folder where you're working — a website, a campaign doc folder, anything.
Run the install command
Paste this into the terminal at the bottom of Claude Code:
Start using your skills
Open a new conversation and ask Claude to run an SEO audit, write landing page copy, or plan a launch. The skills load automatically — no setup, no prompting from scratch.
Skills load into every session automatically. Think of them as hiring a specialist for your AI — it now knows the frameworks, not just the topic.