Perplexity
AI-powered search engine that cites sources. Use skills to shape how Perplexity analyzes and presents information — especially useful for research-heavy marketing tasks like competitor analysis and content research.
Best for
Best for marketers who use Perplexity for research and want it to think like a specialist when analyzing and summarizing what it finds.
Find your skill on mktgskills.ai
Go to the skill page and click "Copy raw skill file" in the SKILL.md accordion.
Open Perplexity and start a new thread
Go to perplexity.ai and start a new conversation.
Paste the skill at the start of your message
Paste the skill content first, then add your research question or task below it. Perplexity will use the skill frameworks to shape how it analyzes and presents the information it finds.
Use Perplexity Spaces for recurring research (Pro)
If you have Perplexity Pro, create a Space for a recurring research task. Add the skill content to the Space instructions — every search in that Space will use the skill context automatically.
Perplexity works best with research-oriented skills like seo-audit, competitor-alternatives, ai-seo, and content-strategy. The skill shapes the analysis framework; Perplexity provides the live web data.